Thursday, October 16, 2014

Positano, Amalfi Coast, Italy

executive summary by darmansjah

The Amalfi Coast ( Costiera Amalfitana) is a stretch of coastline on the southern coast of the Sorrentine Peninsula in the Province of Salerno in Southern Italy. The Amalfi Coast is a popular tourist destination for the region and Italy as a whole, attracting thousands of tourists annually. During the 10th–11th centuries, the Duchy of Amalfi existed on the territory of the Amalfi Coast, centered in the town of Amalfi. The Amalfi coast was later controlled by the Principality of Salerno, until Amalfi was sacked by the Republic of Pisa in 1137. Since then the Amalfi coast has experienced a crisis. But after the unification of Italy the Amalfi coast has enjoyed a huge economic revival, prompted even by the international tourism. In 1997, the Amalfi Coast was listed as a UNESCO World Heritage Site as a cultural landscape


Like the rest of the region, the Amalfi Coast lies in a Mediterranean climate, featuring warm summers and mild winters. It is located on the relatively steep southern shore of the Sorrentine Peninsula, leaving little room for rural and agricultural territories. The only land route to the Amalfi Coast is the 40 kilometres (25 mi) long Strada Statale 163 which runs along the coastline from the town of Vietri sul Mare in the east to Positano in the west. Thirteen municipalities are located on the Amalfi Coast, many of them centered around tourism.
The Amalfi Coast is known for its production of limoncello liqueur as the area is a known cultivator of lemons, known as sfusato amalfitano in Italian, which are grown in terraced gardens along the entire coast between February and October. Amalfi is also a known maker of a hand-made thick paper which is called bambagina. Other renowned local products are a particular kind of anchovies (local Italian: alici) from Cetara, and the colorful handmade ceramics from Vietri.

Transport: There are buses and ferries along the Amalfi Coast. Also there are possibilities for boat excursions from Positano and Amalfi.

Airport: The nearest airport is the Salerno-Pontecagnano Airport. However the most used airport to reach the Amalfi coast from abroad is Naples Airport (Napoli-Capodichino).

The rulers of Amalfi are the central figures in Webster's Jacobean tragedy [Duchess of Malfi].

In the last episode of the popular TV series Entourage, Ari Gold (Jeremy Piven) and Mrs. Gold (Perrey Reeves) are seen relaxing at the Amalfi Coast when Ari receives a phone call to become the chairman of Time Warner.

The Amalfi Coast is a popular destination among tourists. It was featured in "Positano," a short story written by American author John Steinbeck in 1953. It was also the setting in "Finding Positano, A Love Story" written by author William James in 2010.

The Amalfi Coast also serves as a setting for fictional tracks in the Forza Motorsport 3, Forza Motorsport 4 and Gran Turismo 4.

The city of Positano featured prominently in scenes of the film Under the Tuscan Sun.

It is also referenced in the Beyoncé song "Upgrade U" ft Jay-Z.

The Coast is also mentioned several times in "The Coast of Amalfi", a song by Steve Harley, appearing on his 2005 album The Quality of Mercy.

There is also a luxurious cologne named after the Amalfi Coast: Acqua Di Parma, Blu Mediterraneo Fico Di Amalfi.

In the spy comedy "Knight and Day", Tom Cruise's character speaks of living on the Amalfi coast with nothing but a backpack and a motorcycle.


 

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